Video marketing is a powerful tool used by everyone from industry giants to your middle school neighbor with an Instagram account. It can absolutely help your MSP generate leads and win new business. Here’s how to get started with video marketing on a budget.
About Ash Martin
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Entries by Ash Martin
You’re most likely not a designer. So if you choose to build your own website (a totally reasonable plan), how can you be sure you avoid fatal web design mistakes? Easy. Just follow TRIdigital’s simple guide to make your DIY site clean, professional and effective.
Strong, empathetic marketing accountability can turn an entire marketing strategy around and pull a team closer together. Use accountability to build your team up. Focus on solutions, not problems. Focus on the root cause, not blame. Focus on improvement, not lack of performance.
By the time you get to this stage in your marketing plan, you’ll likely be sick of planning. You’ll be good and ready to actually do something. This is where the rubber meets the road. Everything to this point has been theoretical. Now it’s time to shift gears, which makes this a pivotal moment.
Which marketing activity is best? It depends on your budget and your strengths, as well as the kind of leads you need to meet your growth goals. When your expectations, resources and skills are all aligned, you’re set up for marketing success.
When it comes to your IT marketing strategy, there’s a lot to consider. But if you tackle everything in the right order, you’ll come out on the other side with a functional and effective plan in your hands.
Before you get to the fun side of marketing—creating your strategy, choosing tactics and reaping the benefits—you need to know how much you can afford to spend. Exactly how much. That’s right, kids. It’s time to talk about your marketing budget. Let’s get to it.
We’ve spent the last several years fine-tuning IT marketing. From the moment we start with a new client, we’re thinking strategically. That’s what high-performance IT marketing is. Calculated. Strategic. Well thought out and deliberately executed.
You already know the basics—what SEO marketing is and why it matters. We’ve covered helpful content, which is more or less essential. And you’ve got your meta on. Specifically, meta titles and meta descriptions. Now it’s time to take this SEO marketing behind-the-scenes tour into slightly more sophisticated territory. These tips are next-level stuff. It’s nothing you can’t handle, though.
SEO marketing is a big, looming topic. It drives fear into the hearts of marketing noobs. It can feel impossibly technical, like trying to do cartwheels across a tightrope. But you can’t let the complexity of the topic keep you from making strides. You don’t have to be an SEO marketing expert to improve your site’s traffic, and SEO doesn’t have to be a nightmare topic.