Have you ever wondered if there was more to life, other than being really, really, ridiculously good at marketing IT services? No? Neither have we. With over 50,000 managed service leads, we are ready to share a few of our trade secrets. Male supermodel Derek Zoolander and his posse of good looking friends unexpectedly stumbled across our ridiculously good marketing IT plan and persuaded us to raise IT marketing awareness. The value of a well thought out marketing IT services strategy will not only attract plenty of business to your company, but also help you outshine your competition.

It’s those Darn Marketing IT Services Tips –They are so hot right now!

What is this? A center for ANTS?

How do you expect to generate leads if you don’t properly prepare an effective marketing IT strategy? In the words of Zoolander: “How can we be expected to teach children to learn how to read… if they can’t even fit inside the building?” Prior to initially marketing for managed IT services, you should focus on these areas: identify your target market (managed IT service providers), source an effective marketing list, discover your WHY, then determine and design appealing marketing collateral.

But why male models?

Identify your target market. Who are you in a contract with? Those beautiful IT models. Understand that your clients might already set their own sales goals. This foundation will help you effectively plan the specific number of activities that you will include in their marketing IT services package. A few examples are:

  • Direct-mail letters
  • Newsletter marketing
  • Telemarketing
  • Print advertising
  • Internet marketing
  • Email marketing
  • Industry events

When an initial marketing IT services plan is agreed upon between you and your partner, there will be plenty of opportunities to attract prospects. Which means that to build a repeatable outcome based purely on activity that a managed service provider needs to just engaged as their marketers.

Day Spa, D-A-I-Y-E

A successful marketing IT services plan will require you to consistently track and quantify the results throughout the entire marketing campaign. We don’t brainwash clients for you in order for them to just relax and be your client. We do, however, implement the right marketing activities to continue to produce leads. With our own Marketing Hud platform and Campaign Monitor, we have a few “Blue Steels” up our sleeve. It is our job to make you that much more attractive, and if you’re ready to be an ambi-turner (a model who can turn left and right on the runway), we’ll be ready to set the stage. Get in touch today!

But wait... there’s more!
Click below to keep learning!

High-performance IT marketing step 12: Don’t give up

Knock off all those IT marketing one-night stands. It’s time to get serious and stop giving up. There's no magic bullet, but there are things you can do make your marketing count. When it comes to IT marketing success, here’s what you need to know—and yes, Gandalf is mentioned at least once.

High-performance IT marketing step 11: Marketing accountability

Strong, empathetic marketing accountability can turn an entire marketing strategy around and pull a team closer together. Use accountability to build your team up. Focus on solutions, not problems. Focus on the root cause, not blame. Focus on improvement, not lack of performance.
steps

The 7-step MSP sales process your IT business needs to know

Selling managed services is difficult for so many reasons. Use our proven MSP sales process to simplify, automate, and close.
0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *