Our IT Marketing Strategy Success
Our company was looking for an innovative marketing piece to replace the typical newsletter we’ve done in the past. TriDigital had the perfect solution and design team to get it done. With their efforts we were able to cost-effectively distribute an amazing digital magazine that highlighted our business services in an eye-catching manner. We’ve received numerous compliments from our clients and have already been approached by one of our vendors for advertisement space. With the flexibility to print or view from any desktop, tablet or mobile phone – we knew we had the right solution. TriDigital was very detail oriented, knowledgeable, and their exceptional IT marketing experience was obvious. They were open to our specific needs and working with our marketing department. This was truly a turn-key process!
It was time for us to add a marketing campaign that took advantage of the latest internet and digital technology available to our savvy customers. Giovanni and his staff had a unique gift of listening and gave us a digital magazine that not only generated new leads, but created an interest and buzz in our community beyond our expectations. On top of that, we already have vendors wanting to advertise with us, thusly bringing down our marketing costs.Their great insight for detail and thinking out of the box created a product that has already proven its value capturing opportunities unavailable to us before and will be a headliner for us for a very long time. It was refreshing to work with TriDigital and we look forward to a long term relationship in the future.
We cannot thank you enough for the stellar customer service and the good advice that you provided in developing our digital magazine. Our project was so easy to follow with your Basecamp platform that every phase was a breeze. We have discovered that our publication is ideal for email marketing, website promotion, a website tool for definition of product lines, the perfect printable mailer, and most importantly, it provides that “WOW” factor that our viewers tell us about when they see it. We honestly believe that this is the last MSP marketing piece we will have to invest in for a very long time to come. This is truly a piece that can change and grow right along with us. Thank you, this is a wonderful product!
Our relationship with TriDigital started in May 2012. We were interested in modernizing our marketing campaign at AIP. Giovanni Sanguily, the President of TriDigital, was able to develop an innovative digital magazine for our website, brochures, and business cards. Their development team was able to quickly strategize, create, and implement the entire digital magazine. With their knowledge and experience, they were able to design an informative product for our future customers. TriDigital is a great service to any business because it is easy to use and saves the marketing department a lot of time. With their efforts, we were able to generate more leads and provide more services to our present and future clients. I’m confident to say that TriDigital is our company of choice for all our marketing needs
We are very impressed with the professionalism and impact your digital magazine has brought to our company. The experience of working with you in the past was very helpful in making the decision in using your product, once we engaged the process was very responsive. The exchange of emails leading to the final development of the project was fast and painless. The TriDigital digital magazine product has allowed us to scale our business and increase revenue. In addition, we are excited of the possibility to create digital magazines for our other companies.
I wanted to write a letter about the recent positive experience I have had with TriDigital. After viewing a webinar about the new innovative IT marketing solutions being created by TriDigital, I was amazed. I decided to move forward with a digital publication. The publication produced by TriDigital is not only innovative and different; it’s very professional and legitimizes our marketing efforts. The on boarding process was very straight forward and the team at TriDigital quickly completed updates and changes, although I didn’t have quick turnaround on the content, the team was patient and understanding. We had such a good experience we are working on our second digital publication now. Thanks to you and your team our marketing efforts have caught the eye of several potential clients.
When 3NG Networks needed to focus on selling to the MSP Channel, we turned to TriDigital to lead the charge. Their intimate knowledge of the Managed Service Provider vertical has lead to great results in our marketing efforts.
They started with creating a Playbook that highlighted our service offering and put it in an aesthetically pleasing format that is interactive and easy to follow. They followed that up with creating a mini-site that would serve as the focal point of a campaign that would target close to 10,000 MSP’s.
The results speak for themselves:
- An open rate that is 115% of the industry average
- A Click Rate that is 140% of the industry average
We are well on our way to meeting a target sales numbers because of their efforts.
Like most companies we had previously relied, to no great effect, on a static and very standard web site. Due to its ordinary nature we hadn’t considered using it as a marketing tool. We were introduced to TriDigital through a webinar hosted by Giovanni and immediately understood his demo on the benefits of an engaging and customer centric web presence. We signed up, immediately. Giovanni then took the time to carefully uncover our needs and the message we were trying to convey to our potential markets. Giovanni and his team are highly efficient and clearly highly skilled in the areas of web creation and web media marketing. Not only that, but they explain things in terms that are easy to absorb and understand, by us.
To say we are pleased with our new web site would be an understatement of significant magnitude. We regularly get comments about the look and feel of our new site from existing clients and potential new customers, especially the video content. Now that we have a web site we are pleased to show to people, we are actively using it as a show piece for our company. I would highly recommend Giovanni and his exceptional team to anyone who is looking to “up their game”.
Our new website and digital magazine have been up for just over month and we are already seeing positive results. We have received plenty of positive feedback from our existing clients and our staff. Plus our website has already started generating new leads for us. If you’re an MSP looking for a great marketing partner, we recommend working with TriDigital they know a lot about your business and how to market it successfully.
The results have been outstanding and very measurable. Now prospects are calling us instead of us chasing them. We have established the required level of credibility in order for prospect to trust and contact us. I highly recommend TriDigital’s marketing tools to MSP’s and IT providers. And price wise, just subscribing to some other companies for blog and newsletter contents is more expensive that all the solutions TriDigital provides including blog content, videos, digital and printed magazine. Very reasonable!
Working with TriDigital has been a wonderful experience. Their attention to detail and creative design has allowed them to produce a product that I am not only proud to have, but has already received positive results. In the first day of sending out my TriDigital Magazine to our list we had a call that has turned into an opportunity for our hosted services, both VoIP and virtualized Server and Desktop delivery. Not to mention that our existing clients have actually inquired about services they saw in the magazine that they didn’t realize we provided, which tells me that I need to do a better job of approaching each client about some of these new services we now offer!
Our Network Heroes Magazine has only been out for about a month but so far the feedback we have received from our new prospects has been tremendous. We’ve also placed this on the Home page of our website and have easily directed our leads to the services we provide. The videos provide good information and what we’re finding out is that people are more receptive to video content that I had envisioned.
I am convinced there is not anything like this in the market and so far everyone I’ve spoken to has agreed. TriDigital is a great product and I highly recommend anyone trying to differentiate themselves and their business with an effective marketing tool to contact them today.
Our new website has a very modern look and feel and was well received by our clients and the team at GXA. Additionally, we received two new leads within the first two weeks of the website being up, which was an added bonus! Their video as a service is great as it frees us from the burden of creating our own videos internally or dealing with multiple vendors as we had previously. The fact that we could swap out videos when new ones were released sealed the deal for us. Giovanni and his team were very hands-on in helping our team transition seamlessly from the old website to the new one. They helped us in fixing all the migration issues we faced, and provided expert suggestions on replacing our existing plugins with new ones. We highly appreciate their knowledge and expertise in this area and wish them the best of luck for their future growth.
We began working with TriDigital in the summer of 2012. We were looking for new and innovative ways to market our services to our partner base. In our discovery consultation with TriDigital they informed us on how we can improve our marketing results by revamping our marketing materials for mobile device compatibility and include videos in all of our literature. That approach sounded good to us so we contracted with TriDigital to head up the design and development of online digital playbooks for a few of the products and service we offer. We began sending out email campaigns, which had call to actions that lead our prospects to view the online digital playbooks. The results were surprising and far better than we expected. Our conversion rates increased significantly due to the leads generated from mobile device users. We are very pleased with their service. They have a great design team, excellent process, and a fantastic marketing solution. We will now be developing Digital Playbooks for all of our products and services in 2013. We recommend their service to anyone in the channel looking to improve their marketing efforts.
The results were outstanding. Many of the MSP’s leveraged TriDigital’s marketing services immediately and began generating leads and closing more sales. What was surprising was how quickly MSP’s began seeing results. Some of our MSP’s doubled and even tripled their sales output within the first 90 days. I would recommend TriDigital to any MSP looking to grow their business and improve their marketing results. We would also recommend TriDigital to any vendor looking to improve the marketing and sales performance of their reseller partners.